• 3x Less Breakage+
• New And Improved Creamy Lather
• With Shea Butter, Peppermint & Apple Cider Vinegar
• Cleanse & Nourish
• Natural, Chemically Processed, or Heat Styled Hair
• Made with Fair Trade Shea Butter
• Sulfate Free & Color Safe
• PETA Approved - Cruelty Free
• Ethically Traded - Sustainably Produced
• Certified B Corporation
• Family Founded
• Tested on Our Family For Generations. Never on Animals

Formulated with: 

• No Sulfates
• No Parabens
• No Phthalates
• No Mineral Oil
• No Animal Testing
• No Petrolatum

Our Story

SheaMoisture is the legacy of Sofi Tucker, a pioneering mother of four and entrepreneur, who sold Shea Butter, African Black Soap and homemade beauty preparations in Sierra Leone in 1912. We honor her vision by continuing to formulate with Raw Shea Butter handcrafted by women in Africa. With every purchase you show support of our mission to reinvest back in our communities.

Perfect for those who regularly color, straighten or heat style their hair, as well as wear kinky, curly or wavy natural styles. Formulated with Jamaican Black Castor Oil and Fair Trade Shea Butter, this sulfate-free shampoo removes buildup from damaged or chemically processed hair. Use with our Jamaican Black Castor Oil Strengthen & Restore Conditioner for 3X less breakage+ that gives you 3X stronger+ hair. 

+vs non-conditioning shampoo